PPC Campaign Process
First we look to understand what the typical lifetime value of a client is for your business. We need to know where the bar lies for your ROAS.
Once we understand your customers more, we will help you determine which route you should go with paid per click advertising. This is not a "one size fits all", every business is unique and different.
Your account is never going to be managed by AI or some automated system. While yes, we do have access to many tools that help us optimize your ads as much as profitably possible, real humans are the ones inside your account making the right optimizations.
This way nothing slips through the cracks or is incorrectly applied to your campaign that may decrease performance.
Up Digital offers unmatched transparency. This means consistent updates that lets you know how your advertising spend is performing. How many conversions are you getting? How many phone calls? How many people used Google's direction tool?
If you have any questions at any point of your campaign, you can always reach out to us to have a call. We keep you involved every step of the way. We will always offer honest recommendations and suggestions.
8 Types of Paid Advertising to Grow Your Business.
The most common type of ads. These ads are text ads that appear on the top and bottom of google / other search engine results.
These are display ads that appear on Search engine partner websites. These ads typically include an image with text.
Social media ads appear on a variety of social networks. These ads should be mobile optimzied. They typically have better engagement.
Remarketing Ads that are shown again to previous website visitors. These are a pillar for most PPC campaigns.
These ads appear in the carousel above Google's search results. Users can see the price and product before clicking on to your website.
Google's Most exclusive type of advertising. Offered to Plumbers, HVAC's, Locksmith's, Electricians and more.
With Gmail sponsored promotions you can reach users directly in their inbox. These ads appear at the top of their inbox.
Whether it is full-screen, non-skippable or sidebar ads, these are the ads that appear when you're watching a YouTube video.
Get in touch with us and we can go over your project in detail during a no obligation phone call!
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